How AI Automation Replaces 80% of SDR Work
MC
Maya Chenimage
Sales development reps spend most of their day on manual research, list-building, and follow-up. AI automation changes the unit economics of outbound.
Where AI fits in the SDR workflow
Account research and enrichment. Personalized first-touch emails. Multi-step follow-up sequences. Reply classification and routing.
A simple playbook
1. Pull ICP signals into your CRM. 2. Run an enrichment agent to fill gaps. 3. Generate personalized openers per account. 4. Enroll contacts in a 5-step sequence.
The result: reps spend time on qualified conversations instead of data entry.